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The Permission to Go Small

Photo by Ben White on Unsplash

Take a brief moment and think about something that’s really interesting to you.

Be specific.

Instead of picking something general like “life”, think about some specific aspect of life that intrigues you.

Got an example?

Here’s the bad news and the good news about your example:

The bad news is that there are probably millions of people who think you picked an uninteresting answer.

The good news is that you don’t need any of those people to find your answering interesting in order to do interesting things that are inspired by that interest.

Run this exercise for your favorite movie, book, celebrity, or politician. If you do a little research, you’ll easily find millions of people who either feel hate or indifference towards any example you pick.¬†That’s a comforting thing to know.¬† We have a lot more room than we think to be uninteresting and irrelevant to people.

“Making a difference” doesn’t have to mean “making a difference to the majority of people in the world.”

What would you create if you gave yourself permission to only satisfy a small audience?

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