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Delight a few

Seth Godin Wrote:

Apple and Nike and Starbucks are trotted out again and again as marketing gold standards, because they are beloved by many and ignored or distrusted by few. But these are the outliers, the .0001% that don’t represent what actually happens when successful ideas reach the marketplace. The mass market is no longer. There is almost no room left for the next Procter & Gamble or Google. Instead, you are far more likely to do your best work if you are willing to delight a few as opposed to soothe the masses.

Click here for the full  article.

Here’s Today’s Two Cents:

Don’t be afraid to lose fans, friends, or followers in the effort to find your true voice and create authentic work.

In fact, lose your concept of “losing” altogether.

Nothing of value is subtracted from your life when someone discovers that you aren’t the solution to their problem.

The sooner you can get over not being the answer to everybody’s prayers, the more you can focus on being your best for those who find it easy to be impacted by your gift.

Don’t bemoan the audience you don’t have. Serve, with excellence, the one that’s been given to you.


T.K. Coleman

Own it!

Today’s two cents is offered to you in two words: Own it!

If someone did you a favor, that’s great. Go ahead and thank them. Give credit where credit is due.

After you’re done, please consider the following:

There wouldn’t be any favors unless there was something about your personality, your story, your reputation, or your skills that made others want to help you.

And who’s responsible for the development of your personality, your story, your reputation, and your skills?

Ummm, that would be….YOU.

So, own it!

Because no one ever has or ever will do anything for you without you first investing some degree of time, energy, and effort into your own self.


Make a list of 5 ways in which others have recently helped you.

Thank everyone on your list for their support.

THEN (this is the main point of the exercise), write down at least one positive attribute you have or one positive achievement you’ve made that helped put you in a position to receive each particular form of help that was given to you.

Was this exercise difficult for you? Why or why not? How did you feel while doing it? How do you feel afterwards?

Feel free to write your thoughts and experiences in the comments.

I’d love to hear from you.


T.K.  Coleman

Define Go(o)d

A friend once asked me “Why doesn’t God speak to me?”

I asked, in return, “What does His voice sound like?”

“What do you mean?” was his reply.

“What does God’s voice sound like? Is it an internal voice? An external voice? Does it speak in English, Spanish, or some other language? Does it have a familiar accent? Is it loud or soft? Is it the same all the time? Is is scary sounding or soothing?”

“I don’t know.”

“Well, If you haven’t taken the time to define what you’re listening for, how can you possibly know that God isn’t speaking to you right here and now?

Here’s Today’s Two Cents:

Knowing what it means to experience something is a part of being able to experience it. If you haven’t taken the time to clarify what you’re looking for, then how do you know it’s not staring you in the face right now?

So many of us are in a frenzy trying to hear God, trying to have a good day, trying to become creative, trying to succeed, trying to experience something wonderful, trying, trying, and trying


have never taken the time to define what it means, what it looks like, what it feels like to hear God, have a good day, be creative, succeed, or experience something wonderful.

This post isn’t about hearing the voice of God (although it can certainly be applied to that subject). It’s about being deliberate in the way you design your life. It’s not enough to merely want amazing experiences. You have to know how to recognize amazing experiences when they show up.

Do you know what you’re looking for well enough to recognize it the next time you stumble across it?

The Power of Asking

“Ye Have Not, Because Ye Ask Not.” -Matthew 7:7

For the past few weeks, I’ve been following a series of homework assignments provided by Julien Smith on his In Over Your Head blog.

Every Friday, Julien offers a challenge to his readers in an effort to spur them on towards greater creative thinking and increased productivity.

Here’s an excerpt from the first assignment:

This weekend’s homework is to negotiate for something you are not allowed to negotiate for.You don’t need to win. You only need to try. It can be as simple as ordering a coffee and saying “oops, I only have $2″ instead of the $2.25 that’s needed. But if you’re going for a major purchase, try it there too. Another way to do this is to bargain on side aspects of the purchase instead of the previous one. “Can I get it for $200, tax in?” or “Can you throw in a free USB cable?” are both good templates to use. Try either, or both. Use whatever tactics you think are necessary. The point isn’t to pay less, though– it’s to push through the anxiety of breaking social norms.

Last night, I was presented with the perfect opportunity to try this.

My wife and I were on a date night. We headed to Hollywood to catch some improv comedy at the Second City Theatre. Parking was scarce. Our only option was a $10 lot near the Theatre. As we were pulling in, I told my wife about Justin’s assignment and said I was going to ask for a discount. She started giggling uncontrollably at the idea and I begged her to at least keep a straight face while I asked the parking attendant for a deal. “We’re on our way to Second City. Is there a special parking rate?” The attendant hesitated and then replied “Sure. I’ll give you a special rate. $5 dollars. How does that sound?” I gave him $5 and we parked for half the price. My wife was shocked! All she could say was “unbelievable” as she laughed for a solid two minutes.

Here’s today’s two cents:

Ask for the favor, ask for the shout-out, ask for the deal, ask for the opportunity, ask for the date. Whatever it is, just ask.

Use tact. Be timely. Build rapport. Show kindness. And ASK!

Asking is NOT a substitute for doing your work, BUT asking for what you need CAN help you advance your work to the next level. It’s a way of giving yourself a chance to participate in opportunities that may never otherwise appear.

You wont always get a “yes”, but with each request you’ll become more comfortable with the idea that your options are greater than what you’ve been told.

There is ALWAYS a hidden bargain or an unannounced prospect waiting to be uncovered by an inquiring mind.

Don’t wait for the world to advertise your possibilities. Take the initiative and ask.


T.K. Coleman

Are THEY stupid or are YOU creative?

“Promise me you’ll always remember: You’re braver than you believe, and stronger than you seem, and smarter than you think. Christopher Robin, Winnie the Pooh”

One of the common ways we overlook our creativity is by dismissing it as other people’s stupidity.

For example: You may observe someone stressing out “unnecessarily” over what appears to be a very simple task. “Why don’t they just…” you think to yourself as you roll your eyes and shake your head at their inefficiency and incompetence.

But what if the opposite is true?

What if that person is NOT missing the obvious? What if they’re a very intelligent person?


You’re brilliant and creative in ways that you take for granted?


Other people’s apparent “idiocy”, “inefficiency”, and “incompetence” is only a misinterpretation of your own unique insightfulness?

Don’t underestimate yourself

I have a friend who’s really good at fixing things. There’s nothing this guy is unable to build or repair. One day he was telling me about all the “silly” questions people ask. He was amazed that people would pay money to have others do such “simple”  task. After listening to him, it occurred to me that I’m one of those people who pays professionals like him to answer my silly questions and fix my simple problems. So, I asked “is it possible that, instead of other people being silly, you’re just really good at generating creative ideas and solutions in that particular area?”

Some people wonder if they have anything of value to offer the world. Then, in the same day, they say “Haha. look at that loser over there struggling to do such and such. Can’t he see that he only needs to do this and that and he’ll be done in two minutes?”

They mistake their own creativity for someone else’s stupidity.

Have you ever become irritated with someone for not “getting it”, when “it” was very easy and simple for you?

Instead of being irritated with others, maybe you can try being impressed with yourself.

Maybe your irritations are clues to how you can help change the world.

Maybe THEY are not stupid. Maybe YOU just haven’t realized how creative you are.

That’s Today’s Two Cents.


T.K. Coleman

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