Resource: Glaciers get a bad rap
I like Seth’s description of glacial organizations as “large, clearly directed, and relentless.”
Impact is less about speed and more about having a deliberate aim and a determined disposition.
“Glaciers get a bad rap. We often talk about how slow they are. But the speed isn’t the point. The fjord near my house, surrounded by huge cliffs, was formed by a glacier. Not because it was slow, but because it was large, clearly directed and relentless. Glacial organizations are that rare combination of all three. Hard to stand in their way. They require patience to build, but repay that patience in long-term results. If someone calls you ‘glacial’, it might be a compliment.”
Resource: First, do no harm
It’s better to be effective than to be fancy. You don’t have to choose between the two, but it’s important to remember that design is an aide to functionality. The next time you’re making a thing, remember that’s it people who will be using the thing.
“Design often needs to be remarkable. But it also needs to be smart.”
Resource: Marketing the charity auction
Don’t raise money by offering a bargain. Raise money by offering an opportunity to be generous. The latter is a much harder sell, but it’s the one approach that allows a non-profit to truly scale.
“ It is much easier to sell your public on bargains than it is to sell them on generosity. The good news is that once you get over the hump, it scales. Bargains scale downward… better bargains are lower-priced bargains, which means you scale to zero. Philanthropy scales upward… better overpaying is more overpaying.”